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Blog Archive Showing 1 - 10 of 176 Sort By: Category | Date | Title | Author The revolution will be analyzedDuring her presentation at eduWeb on Monday, Karine Joly issued her long-anticipated call for a higher ed web analytics revolution. It’s a call for higher ed marketers “to unite, track and share online success metrics in higher education.” Your commitment to the revolution, should you choose to join it, is to track and submit 12 Google [...] Higher ed and social media: the survey says?Last week, Michael Stoner and Cheryl Slover-Linett, the managing partner of Slover Linett Strategies, presented the high-level results of a study they conducted on the use of social media among higher ed marketing types. Michael shares some background on the study, and a PDF of the results, on his blog. InsideHigherEd.com also reported on some [...] Friday Five: #Sizzler10 snippetsI had a great time attending part of iModules‘ annual users’ conference, Summer Sizzler 2010, held earlier this week in Kansas City. I was only there for one day and only sat in on a couple of sessions. But I met some great people, made some new Twitter connections and, during my short stay for a [...] Understanding international research collaboration in the social sciences and humanitiesHow can we map out and make sense of the changing nature of research collaboration at a global scale? This is an issue many people and institutions are grappling with, with no easy solutions. As noted in several previous GlobalHigherEd entries: From rhetoric to reality: unpacking the numbers and practices of global higher ed (5 November [...] We were globalists at a tender age!As is evident in the end note to my most recent entry (?Are we witnessing the denationalization of the higher education media??), I acknowledged the insightful comments of one of my ?retired? colleagues, the venerable (in the best sense of the word) Yi-Fu Tuan. Yi-Fu (pictured below) is always ready to launch a witty or [...] Friday Five: Spicing up social mediaook at your social media strategy. Now look at Old Spice’s. Now look at yours. Now back to theirs. Does your strategy look like theirs? No. Could it? I don’t know. But there may be a few lessons higher education marketers could glean from Old Spice’s ridiculously successful social media campaign featuring the Old Spice Guy, actor [...] Are we witnessing the denationalization of the higher education media?The denationalization of higher education ? the process whereby developmental logics, frames, and practices, are increasingly associated with what is happening at a larger (beyond the nation) scale continues apace. As alluded to in my last two substantive entries: ?Bibliometrics, global rankings, and transparency? ?The temporal rhythm of academic life in a globalizing era? this [...] Checking in to Foursquare for higher edSince reading Tim Nekritz’s recent post about creating a campus presence on Foursquare, my head has been buzzing with thoughts about how to incorporate this platform into our campus’s social media efforts. I don’t necessarily have any solid ideas to share right now, but I thought I’d throw a few things out there that I’ve [...] Introducing danah boydIn many social media circles, danah boyd is a woman who needs no introduction. Next Thursday, I get to introduce her to attendees of danah’s social media practices master class, presented by HigherEdExperts.com. his masterclass — officially titled “Embracing a Culture of Connectivity: Understanding the Social Media Practices of Young Adults” — offers a rare chance [...] Envisioning tech?s future: the kids are all rightUpdate, July 11, 2010: Part II of this study — on creation, design and digital optimism — was posted on July 8. Kids these days. They want their computers to know what they’re thinking, display images in 3-D holographs, and convert images of food into the real thing. Um, come to think of it, those are all [...] |
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